Privacy Policy

Bethnal Green Carpet Cleaners is committed to protecting the privacy and personal data of all customers in the Bethnal Green area. This Privacy Policy explains how we collect, use, store, share, and protect personal information when you use our carpet cleaning services. It applies to all Bethnal Green Carpet Cleaners customers in the area, including residential and commercial clients.

1. Who We Are

For the purposes of data protection law, Bethnal Green Carpet Cleaners acts as the data controller for the personal data we collect and use in connection with our services. This means we decide how and why your personal data is processed. We process personal information in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Personal Data We Collect

We collect only the personal data that is necessary to provide our services, manage our relationship with you, and comply with legal obligations. The types of information we may collect include:

Identity details such as your name.
Contact details such as your phone number and email address.
Address details such as your service address and billing address.
Service information such as cleaning instructions, booking details, preferred dates, and service history.
Payment information such as payment status and transaction references. We do not normally store full card details where payments are processed securely by a third party.
Communication records including emails, messages, and notes from customer service interactions.
Technical data such as basic website or device information if you interact with our online systems, where applicable.
Feedback and review information you choose to provide about our services.

We do not seek to collect special category data unless it is strictly necessary and you voluntarily provide it. If such information is ever needed for a specific reason, we will only process it where lawful grounds exist and appropriate safeguards are in place.

3. How We Use Your Personal Data

We use personal data to provide high-quality carpet cleaning services and to manage our business responsibly. Typical uses include:

handling enquiries and arranging bookings;
delivering carpet cleaning and related services at your property or business premises;
confirming appointments and service changes;
processing payments and maintaining accounting records;
responding to complaints, queries, and aftercare requests;
improving our services, training staff, and maintaining service quality;
meeting legal, tax, insurance, and regulatory obligations;
protecting against fraud, misuse, or unlawful activity;
keeping records of customer preferences and prior services to support future work.

We only process data for specific, legitimate purposes and do not use it in ways that are incompatible with those purposes.

4. Lawful Basis for Processing

Under data protection law, we must have a lawful basis for processing your personal data. We rely on the following lawful bases:

Contract

We process personal data where it is necessary to enter into or perform a contract with you. This includes taking bookings, carrying out cleaning services, sending service confirmations, and managing payments.

Legitimate Interests

We may process your data where it is necessary for our legitimate business interests and where your rights do not override those interests. Examples include maintaining service records, improving customer experience, preventing fraud, and managing internal administration. When we rely on legitimate interests, we balance our interests against your privacy rights.

Legal Obligation

We may process and retain personal data where required by law, such as for tax records, accounting, insurance, and compliance with regulatory or court obligations.

Consent

In limited circumstances, we may rely on your consent, for example where you choose to receive certain optional communications. Where consent is used, you may withdraw it at any time, and this will not affect the lawfulness of processing carried out before withdrawal.

5. Data Sharing and Processors

We may share personal data with trusted third parties that assist us in providing our services. These parties act as processors or, in some cases, independent controllers. We only share data where necessary and under appropriate contractual safeguards.

Examples of processors or service providers may include:

IT and cloud storage providers used to store customer records and service information;
payment processors used to handle secure transactions;
booking and scheduling systems used to manage appointments;
email and communication services used to send service updates and respond to enquiries;
accounting or bookkeeping providers used to maintain financial records;
professional advisers such as insurers, legal advisers, or auditors where necessary.

We may also disclose information if required to comply with the law, enforce our agreements, protect our rights, or prevent harm. We do not sell your personal data.

6. International Transfers

If any processor stores or accesses personal data outside the United Kingdom, we will ensure that suitable protections are in place. These may include adequacy regulations, standard contractual clauses, or equivalent lawful safeguards to protect your information.

7. Data Retention

We keep personal data only for as long as necessary for the purposes for which it was collected, including legal, accounting, and reporting requirements. The retention period depends on the type of data and the reason for processing.

In general:

Customer and service records are retained for as long as needed to manage the relationship and address any follow-up issues.
Financial and tax records are retained for the period required by law.
Complaint and dispute records may be kept for a reasonable period after the issue is resolved.
Marketing consent records, where applicable, are retained until you withdraw consent or the record is no longer needed.

When personal data is no longer required, we will securely delete, anonymise, or archive it in line with our retention practices.

8. Data Security

We take appropriate technical and organisational measures to protect personal data from loss, misuse, unauthorised access, disclosure, alteration, or destruction. These measures may include access controls, secure storage, staff confidentiality obligations, and limiting access to those who need it for legitimate business purposes. While we work hard to safeguard information, no system can be guaranteed to be completely secure.

9. Your Rights

Under data protection law, you have a number of rights in relation to your personal data. Subject to legal conditions and exemptions, these include:

Right of access – you may request a copy of the personal data we hold about you.
Right to rectification – you may ask us to correct inaccurate or incomplete information.
Right to erasure – in certain circumstances, you may ask us to delete your data.
Right to restriction – you may ask us to limit the way we use your data in certain situations.
Right to object – you may object to processing based on legitimate interests or direct marketing.
Right to data portability – where applicable, you may request that certain data be provided in a structured, commonly used format.
Right to withdraw consent – where processing is based on consent, you may withdraw it at any time.

If you wish to exercise any of these rights, we will respond in accordance with legal requirements. We may need to verify your identity before acting on your request.

10. Marketing Communications

If we send optional marketing or promotional messages, we will only do so where lawful. You may opt out at any time. We will always respect your choices and will not send unnecessary communications after you have asked us to stop.

11. Cookies and Similar Technologies

If you interact with our online systems, we may use basic cookies or similar technologies to support functionality, understand usage, and improve performance. Any such use will be limited to what is necessary and, where required, managed in line with applicable law. You can usually control cookies through your browser settings.

12. Children

Our services are directed to adults. We do not knowingly collect personal data from children in connection with our carpet cleaning services. If we become aware that data has been collected from a child without appropriate authority, we will take steps to delete it where required.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in the law, our services, or our data processing practices. Any updated version will apply from the date it is published or otherwise communicated. We encourage customers to review this policy periodically so they remain informed about how their data is handled.

14. Complaints and Further Information

If you have concerns about how your personal data is handled, you may raise them with us so we can review the issue. You also have the right to complain to the UK data protection authority if you believe your data protection rights have been infringed. We encourage you to contact us first so we can try to resolve any concerns promptly and fairly.

Last updated: May 2026